Thank you for taking the time and elaborating on this. I understand most of what you said, but there are gray areas in it.
First, how did you know bleacher price should be lowered from $10 to $9 or courtside tickets from $130 to $115 (in order to fill the arena, after the development)? Is there a website or application that gives us that information?
Second, your line of reasoning is based on the assumption that maximal revenue is earned when the arena is filled thoroughly, by tweaking the ticket prices. This may not be true. At least in the real world, depending on elasticity of a good or service, increasing price may increase revenue, even though it hurts demand.
An example:
Price of a certain piece of clothing is set to $10. This has led to a daily demand of 100 customers.
Thus, revenue = 100 pieces * $10 = $1000
An economical analyst suggests increasing the price to $20. This leads to a drop in demand resulting 70 customers per day. However, the revenue increases. Revenue = 70 pieces * $20 = $1400
This implies it may not always be the best to fill the arena by lowering the ticket prices.
Last edited by Earthling Ray at 10/17/2020 5:26:04 PM