Well, if I'm correct, you haven't purchased any players since starting your team. The players you're given to start aren't very good, especially since you've been unfortunate enough to start out in Division IV, where almost all teams are well established with star players. I recommend buying a starting 5 of players in the 10-15k per week salary range to start. That should at least keep you competitive while you learn the ropes. You should also work on expanding your arena, that way you can afford to carry higher salaried players.